Furniture is one of the most common products people buy and sell online, especially second-hand pieces. AptDeco, an online marketplace specializing in selling furniture, has some great tips for sellers looking to maximize the value of their items and get the best prices possible. Here are five useful tips to help you do this!
Tip 1: Visuals Sell
People love to see what they’re buying, so take plenty of pictures of your furniture from every angle. You might even want to hire a professional photographer to help make your pieces look their best.
In addition to photos, consider creating video tours of your furniture. This is a great way to show off special features and give potential buyers a sense of what it would be like to own the piece. Plus, videos are more likely to get shared on social media platforms than photographs alone.
Also, don’t let your listings get lazy. Nobody wants to scroll through listings that don’t say anything about the item being sold or have long paragraphs filled with misspellings. Make your listings clear and concise, using words that are easy for potential customers to understand.
Tip 2: Do your research
No matter what you’re selling, it’s important to do your research and know your stuff. This is especially true when selling furniture online through platforms like AptDeco. With so much competition, you need to be able to answer any and all questions a potential buyer might have about a piece.
Are you selling an antique? Do some research on its history and value. Is it a more modern piece? Be sure to know the dimensions, materials used, and other relevant information that would be useful to a buyer. If you don’t feel confident in the knowledge of the product, or if there are too many unanswered questions, don’t hesitate to contact the manufacturer for more details.
Tip 3: Be Honest about Condition
When selling furniture online, be honest about the piece’s condition. No one wants to be surprised by a scratched table or a ripped couch cushion. Take clear, well-lit photos showing flaws and list them in the item description.
Be upfront about the condition and include as many details as possible. This will help you avoid disappointed customers and make for a smooth transaction. Plus, if they want to buy your used furniture, they’ll know what they’re getting!
Tip 4: Check your competition
As with any business venture, it’s important to know who your competition is before getting started. When selling furniture online, you can do a few things to stand out from the crowd. First, take a look at what other furniture sellers are doing. Are they offering free shipping? Are they running any promotions? What type of furniture are they selling? Once you understand what others are doing, you can start to form a plan for how you’ll sell your furniture.
In this regard, you should attempt to sell locally first. If you live in a small town or city where many people share your interest in furnishings, consider starting with local buyers before going for global exposure on a platform like AptDeco. Again this depends on how savvy your market is at sourcing furniture from local vendors vs. large retailers. But many prefer their furniture to come from somewhere closer by rather than waiting weeks for international shipping.
Tip 5: Tell an interesting story about your furniture
Be very creative with your sales pitch, and don’t be afraid to put in a little personality. Talk about the history of the piece, how it was crafted, or what inspired you to make it. Tell an interesting story about it. You might want to include a picture of yourself if possible so that people can get a sense of who you are as a person and if they would want to buy something from you in the future.
An interesting story will make potential customers feel more connected to the product and the person selling it. They will trust you more and be more likely to purchase something because they know you care about your work.
Conclusion
These five tips are only a few ways to sell furniture online, but there is no one-size-fits-all solution. Just use these tips to help guide you in selling your furniture successfully!
